Advertising and Marketing Law

Traditional advertising involves radio, television, direct mail and printed media. Digital advertising involves internet marketing, email marketing, fax adverting, Twitter, Facebook, Instagram, mobile marketing and other social media advertising. You should consult with an experienced attorney to do "fine-tuning" before launching your digital or traditional advertising and marketing campaign. This will help you avoid many costly pitfalls. Some of the key laws governing advertising are:

  • Federal Trade Commision Act (FTC), Section 5
  • Telemarketing and Consumer Fraud and Abuse Prevention Act (TCFAP)
  • Federal Communications Commision Act (FCC)
  • Telephone Consumer Protection Act (TCPA)
  • Can-Spam Act

In traditional advertising, Mr. Van Slyke represents advertisers to assure compliance with

  • FTC, TCFAP, FCC, TCPA regulations and state regulations to avoid fines and penalties

In digital advertising, he represents advertisers to assure compliance with:

  • FTC regulations that govern advertising on the internet, Twitter and social media to avoid tough suits and penalties
  • CAN-SPAM Act that governs advertising email to avoid tough penalties for violations